More about my Story

I climbed the ladder at a young age. As a child of immigrants who fled their homeland in the Middle East, I’m the first in my lineage to be born in the West. Raised in an immigrant family with the hustle culture of New York City as our backdrop, I learned how to master the power structures and institutions of our time. By age 25 I had an MBA from Harvard Business School, and by 28 I was one of the youngest Vice Presidents with a massive purview at NBCUniversal, a global media empire. I worked alongside some of the most powerful leaders in TV, digital media, advertising, and tech. Over time, I became disillusioned by what I saw at the tops of these organizations, and began to search for something more.

Following my intuition, I unconsciously began exploring the healing arts. I moved to Tel Aviv for love, and started advising Founder/CEOs of venture-backed startups to keep my career going. At home I studied archetypes, Jungian/depth psychology, astral meditation and the chakra system, and was guided into ancestral healing. A couple years into building a new life in Israel, I felt a strong urge to return to the United States and fulfill a long-held dream of moving to Los Angeles.

My life in the City of Angels has been a profound time of integration, coming into a deeper sense of my power than I ever knew possible. I was initiated into the shamanic world, dreamwork and Tarot, ultimately receiving the wand my inner wizard sought when I became certified in Archetypal Astrology.

Two plant allies ~ both Mother Spirits ~ the heart-opening medicine of Cacao, and the ancient, Queen of all flowers, the Rose ~ became my greatest teachers, and accompany me in many of my practices today.

During a 2023 ceremony in Malibu a facilitator shared a beautiful word from a native tribe in South America, Chaltumay that stays with me even today:

How sacred it is to be alive at the same time,

so that we may walk this path together

Big love ❤️‍🔥